THE MANAGER'S POCKET GUIDE TO CREATIVITY
Alexander Hiam, 1998
(Published by HRD Press, distributed by Trainer’s Spectrum)
180 pages, paperback
Full of creativity exercises, examples, tips and techniques. This book is a resource for anyone who needs to do applied creativity: finding solutions to problems, new and better ideas for a business, or exciting new concepts for advertising, product development, or business plans. Also helpful to artists, filmmakers and others working in creative fields.